Bucharest-rooted. Editor-trusted. Results-minded.
We started as a small outreach team tired of low-quality link marketplaces. Today we run white-hat Romanian campaigns for brands that care how their backlinks look in five years, not five weeks.
Story
Our story
In 2019, Andrei Popescu opened a modest office near Universitate with two freelancers and a simple rule: if we would not put the placement on a client report we were proud of, we would not sell it. That rule still filters every publisher we pitch.
Early clients were Romanian startups that needed local trust signals and a few Western European SaaS teams testing the .ro market. Demand grew because we documented live URLs, rejected fake traffic, and replaced lost links without drama.
By 2022 we had formalized publisher vetting, hired in-house editors, and added digital PR so campaigns were not limited to sponsored guest posts. In 2024 we crossed 1,000 delivered campaigns. The team is still intentionally small so senior people stay on the work.
If you want a quick orientation before reading further, our homepage for link building romania summarizes services, proof, and how we price quality over volume.
At a glance
Numbers that shape how we work
2019
Founded in Bucharest
480+
Verified publishers
1,200+
Campaigns delivered
94%
Client retention
Values
What we refuse to compromise
Publisher integrity
We measure real traffic and outbound patterns. Inflated DR with hollow audiences does not enter our inventory.
Editorial respect
Romanian editors remember who wastes their time. We send briefs that fit the section and readers they already serve.
Client clarity
You approve shortlists, see live URLs, and get reports written for marketers who brief founders and boards.
Long-horizon thinking
We optimize for links that still look natural after algorithm updates, not for a temporary spike that collapses.
Timeline
Milestones since 2019
2019
Agency founded in Bucharest; first 40 verified publishers onboarded.
2020
Launched structured guest posting packages with written replacement guarantees.
2021
Added niche edits and expanded into finance and tech newsrooms.
2022
Digital PR practice launched; first national survey campaign placed.
2023
Local citations service opened for Bucharest multi-location brands.
2024
Surpassed 1,000 campaigns; publisher network grew past 400 domains.
2025
Introduced quarterly competitor gap workshops for retainer clients.
2026
Operating with 480+ verified publishers and 94% client retention.
Want to meet the team or start a brief?
Book a call, browse case studies, or email hello@link-building-romania.com with your niche and goals.